LinkedIn Recommendation Framework - The 4P's
Updated: Feb 14
LinkedIn recommendations are personalized endorsements written by one user to commend the professional skills, experiences, and qualities of another. Displayed on the recipient's profile, these testimonials provide credibility and offer insights into their work ethic and capabilities. Unlike endorsements, which are simple acknowledgments of specific skills, recommendations are narrative statements that highlight an individual's strengths and contributions.
How to Obtain LinkedIn Recommendations:
Identify Suitable Recommenders: Reach out to colleagues, supervisors, clients, or mentors who are familiar with your work and can provide detailed insights into your professional abilities.
Make a Personalized Request: When asking for a recommendation, be courteous and specific. Clearly state why you're seeking their endorsement and suggest particular projects or skills you'd like them to highlight. This approach makes it easier for the recommender to craft a meaningful testimonial.
Utilize LinkedIn's Request Feature: Navigate to your profile, scroll to the "Recommendations" section, and click on "Ask for a recommendation." Follow the prompts to select the connection and specify your professional relationship. Always include a personalized message to accompany your request.
Do you know how to write an amazing LinkedIn recommendation? I've designed the 4P LinkedIn Recommendation Framework to help you substantiate and deliver value for your colleagues and employees. By including 4 key elements you will easily be able to create recommendations that tick all the boxes...
POSITION
PROJECTS
PERFORMANCE
PERSONALITY
1. Position: Mention how you know the person, how long, what company and what their professional title is / was.
2. Projects: Drop in a few project names, specifics, locations and key deliverables
3. Performance: How did they do? What value did they deliver, did they overachieve on KPIs?
4. Personality: A few behavioural traits and positive characteristics to finish off your recommendation.
An example:
I’ve had the pleasure of knowing [name] for [length of time], during which [description of your working relationship and positions]. [Name] worked for me on [describe project] and overachieved on [Describe KPIs or Goals]. Above all, I was impressed with [name]’s ability to [description of what makes person really stand out]. And, of course, his/her [personality trait]. [Name] would be a true asset for any positions requiring [1-2 skills needed for position] and comes with my heartfelt recommendation.
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