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Writer's pictureLee Woodrow

How to Brand & Market a Small Business - Part 2 (LinkedIn Marketing)

Updated: Apr 20, 2022

What's your B2C sales strategy? How do you generate business💰💰💰 for your small company? This is the second video of a 2 part series. The first live video talked about websites, lead magnets, mailing lists, product reviews, payment methods and optimising your LinkedIn profile. You can watch part 1 here: https://www.bigger-fish.co.uk/post/how-to-brand-market-a-small-business-part-1


In today's live stream I will be covering how to market your services/products on LinkedIn by:


1. Connecting daily with your target audience

2. Posting relevant branded content daily and use 3-5 trending hashtags

3. Insightfully comment on posts (find relevant content using boolean search)

4. Thank and like every comment/post to drive more engagement

5. Answer all DM’s even if you know they can’t afford you

6. Include a signature in your DM's and direct potential clients to your website


Would love to hear your thoughts? Please comment below and feel free to share this post.



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